UBTECH ROBOTICS CORP LTD.

UBTECH Assists in the Launch of BYD's First Pickup Truck, Ushering in a New Era of Automotive Retail

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2024-05-17

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On May 14, BYD, a global leader in new energy vehicles, unveiled its first pickup truck, the BYD SHARK, in Mexico City. This global debut aims to revolutionize the traditional fuel-powered pickup market with cutting-edge technology, setting a new benchmark for Chinese new energy vehicles in international markets. At the launch event, UBTECH's commercial service robot, Cruzr, made a surprising appearance as the ''star presenter'' for the BYD SHARK, showcasing its innovative applications in the automotive retail sector.





Cruzr, with its outstanding performance and advanced technological appeal, provided attendees with a unique intelligent service experience. From proactive greeting to detailed product introductions, and from inquiries to information collection, Cruzr's comprehensive intelligent services not only added a strong sense of technology to the BYD SHARK launch but also significantly enhanced the car-buying experience for consumers. This, in turn, helped BYD achieve higher sales efficiency and customer satisfaction. The interactive guests were full of praise for Cruzr's excellent performance, considering it a new model for future intelligent retail scenarios in the automotive field.


UBTECH in Launch of BYD's First Pickup Truck


UBTECH in Launch of BYD's First Pickup Truck


In the automotive retail sector, UBTECH is committed to providing innovative solutions for car manufacturers through advanced artificial intelligence and robotics technology. In recent years, as consumer demands have become increasingly personalized, intelligent, and digital, traditional car dealerships (4S stores) have faced challenges such as reduced foot traffic, declining customer satisfaction, and rising operational costs. By introducing the UBTECH Commercial Service Robot Cruzr, 4S stores have effectively enhanced their brand image and customer appeal, creating a differentiated competitive advantage over traditional stores. Notably, the deep integration of intelligent robots with business development also aims to unify online and offline customer experiences, thereby improving the operational efficiency and service quality of 4S stores, bringing new commercial value to the automotive industry.


UBTECH in Launch of BYD's First Pickup Truck


UBTECH in Launch of BYD's First Pickup Truck


UBTECH in Launch of BYD's First Pickup Truck


Previously, Cruzr also made an appearance at the BYD Dolphin Mini launch event in Brazil, earning unanimous praise from attendees for its outstanding performance. Additionally, UBTECH's commercial service robot Cruzr is currently being deployed and tested in BYD's South American sales stores, providing a new human-robot interaction service experience and sales information support. This initiative is set to lead a new era in automotive retail and jointly promote Chinese brands on the global stage!

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